PROFESSIONAL EXPERIENCE
BIOLUMINA
group copy supervisor
October 2023–present
Launched branded HCP campaign for REXULTI, increasing awareness for this new condition and encouraging adoption of first-ever FDA-approved treatment for agitation associated with dementia due to Alzheimer’s disease. With our campaign, REXULTI achieved both breakthrough and blockbuster status.
Oversaw development of a wealth of assets, from the core visual aid and iCVA to rep-triggered emails to conference installations, starting at the brief and seeing through to execution and implementation.
Managed reference database and annotations for all medical/legal review meetings.
THE BLOC
copy supervisor
March 2022–September 2023
imre
copy supervisor/senior copywriter/copywriter
March 2017–March 2022
Launched two unbranded campaigns (during a pandemic) for respiratory brands BREZTRI and TEZSPIRE (AstraZeneca) with a patient-centric focus and approachable tone, helping them to understand that their condition is uncontrolled.
Worked across healthcare and consumer spaces with clients including John Deere, STIHL, Under Armour, PTC Therapeutics, FASENRA, Major League Soccer, and T. Rowe Price.
Oversee three writers across multiple accounts to ensure brand standards and elevate copy, while also helping them develop both their writing capabilities and professional acumen.
Developed agency-wide writing best practices and empathetic storytelling business model.
University of Maryland, Global Campus
adjunct english professor
September 2014–present
Taught Writing 101, Writing 291-Research Writing, and Writing 391-Advanced Research Writing.
North Charles Street Design Organization
copywriter/copyeditor
December 2013–March 2017
Write and edit copy for guidebooks, financial aid guides, visitor’s guides and more for Stanford University, Barnard College, and University of Richmond, among others.
Ensure copy and design adheres to specific college style guides.
COMMUNITY COLLEGE of baltimore county
adjunct english professor
October 2009–February 2014
Taught Creative Writing, English 052, 101, 102.
Piloted creative writing transfer program.
Served as Faculty Advisor for The Fine Print, CCBC's literary magazine.
EDUCATION
Birkbeck College, University of London
master’s in creative writing
September 2006–December 2007
Studied under award-winning writers.
Edited stories for Mechanic’s Institute Review, the program’s literary magazine.
Towson University
bachelor’s in mass communication
September 1998–May 2002
Member of American Advertising Federation, Towson chapter.
Minor in graphic design
INTERESTS
Speak Spanish (DELE C1 exam date: 8 July 2023) and French (B1, intermediate)
Avid rock climber, traveler, snow/surf/skateboarder
Embajador for ¡ESCALA!—Baltimore chapter (a nonprofit group increasing access to climbing for Latines and Spanish-speakers)
Long-time Buddhist and aspiring yogi
Diehard culero (FC Barcelona soccer fan)